Sunday, July 19, 2015
Sunday, July 5, 2015
July 5, 2015
Susan Sontag wrote, “ To photograph is to confer importance. There is probably no subject that cannot be beautified; moreover, there is no way to suppress the tendency inherent in all photographs to accord value to their subjects.”
Good photography equals good visual design. Those visual elements that enhance the subjects possibilities and gives the viewer only the necessary details that make up your unique perspective. Your not going to confuse the viewer with unwanted details.
A snap shot is a quick memory taken with no real dialogue exchanged between the photographer and subject.
With a snap shot you don’t have to organize your composition all you need is a quick trigger finger and your ready to run and gun.
Photography is a visual concept. Through image creation we discover the underlying reality in which our memories and experiences combine to create the ground work for expressing our deep feelings manifested through a mechanical conceptual device. Photography makes real the unreal.
What is happening today in this superficial climate of take any picture no matter what the subject, is that we are reversing our ability to differentiate good images from bad pics. The camera today is used not to make the unreal real but to make the real unreal.
The photograph used to command a respect for truth but now their are billions of so called truths all vying to be posted and exposed to an audience hungry for the trivial. Moments in time should be respected and good image making does this. What is discouraging in this frenzy of shallow breaths is the loss of oxygen feeding the brain. We must as image makers slow down and take the time to look for subjects that inspire us and brings us an awareness of the present moment. We must live in these real moments because that is all there is. If we ignore the present by putting a small device between us and the current reality we are in then we are missing the opportunities that make up a well lived journey.
Everything can be a subject for image creators but that doesn’t mean you exploit the subject for personal gain. Respect for your subject distinguishes the frivolous using of a subject versus the empathetic image creators witness to human events.
It is the internal motifs of the photographer that lead to photographs with meaning and staying power.
This techno collective is pulling us into a strange new world of shallow fabrications and making us ignore everyday moments of interaction with other human beings on a real personal, visual and vocal level. Where we actually look up and meet the eyes of strangers. We are losing touch with ourselves and our natural surroundings.
It is so important in this climate of alienation and anxiety to focus on our individuality and express this through images with substance. To create photographs that dig deeper into the human condition and go beyond this over consumption of physical things. We are treating our time on earth not as a privilege to seek out and do our best in what we love to manifest for others but to dumb down ourselves like cattle and live in the unreal world of ego massage. Don’t consume everything all the time. Learn to produce something of value. If all you do is consume then what benefits are you giving back to your community.